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Jul 03, 2023

31 Must

We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed collects a share of sales and/or other compensation from the links on this page.

I could def see Cassie adding a few of these things to her routine for the next season of Euphoria.

BuzzFeed Staff

Promising Review: "I’ve had this for almost a month now and still have so much left!! You don’t need a whole lot and it’s truly helping my skin!! Softness, complexion and the GLOW!! MY GOD!! I highly recommend this product for your daily skincare!" —Christina's Closet

Get it from Amazon for $21.17.

Promising review: "I never write reviews BUT this tool is amazing!!! I used this product for the first time today to remove blonde facial peach fuzz and upper lip. I was so amazed to see the lil clumps of blonde falling off my face. Do yourself a favor and put this in your cart now!!!" —Lynette

Get a three-count from Amazon for $5.94 (also available as a pack of nine).

It has an antimicrobial cushion applicator so you can dispense concealer and immediately apply it without a mess.

Promising review: "First time user, this is a game changer and now I’m hooked. It’s sheer but covers, idk how but it’s magic and blends in perfectly with my foundation. You can’t even tell I’m wearing it, even if I’m wearing it alone without foundation, and it’s so lightweight. Don’t even bother looking at other concealers just buy it. And buy your actual skin tone like your foundation, don’t go a shade lighter, there’s no need." —Jenna Cherie

Get it from Amazon for $6.60+ (available in 19 shades).

The Flick Stick comes from New Zealand-based brand and small biz Lovoir Beauty.

Promising review: "I can’t even with the 🎉awesomeness🎊 of this product! I live in Florida with the humidity and this DOES NOT BUDGE!!! Easiest eye EVER and perfect for those who have a hard time with this look! Even we makeup artists (I personally have over 20 years experience) will take an easy way out!! Why make it hard when it doesn’t have to be?! That is what I teach in my makeup classes and this will be a STAPLE in my classes!!! Love this so much!!!" —Natalee Goehrig

Get it from Amazon for $14.97 (available in three sizes and a combo pack).

Promising review: "I am very happy with this purchase! The primer lasted on my client for 14 hours, including 10 hours of on-camera work and running around doing interviews. Pleased as punch! This is what I needed to hear! Finding a good shadow primer is like the holy grail in the life of a makeup artist. I have used many products and wasted a lot of money and I believe I found a winner with Elizabeth Mott’s product! I am thankful and impressed!" —Miss Lilly

Get it from Amazon for $13.99.

Promising review: "This product is a game changer. I thought when I was starting to get wrinkles and bags that I would need to spend a fortune for my sensitive combo skin, but this is affordable! It doesn't bother my skin at all, leaves it feeling nourished and happy! My fine lines aren't noticeable anymore. I've used their retinol and serum and the are a face routine must!" —Theriots

Get it from Amazon for $14.99+ (available in four sizes).

To use the blending sponge, wet your sponge and squeeze out excess water so that it's damp, not soaking. For extra high-coverage looks, trying using the sponge dry.

Promising review: "These are such good sponges! they're super soft and the texture of them is incredible, allowing for flawless blending of products. The shape is perfect for blending in the corners of the face and the bottom is great for applying foundation over large areas. It makes a great [alternative] for the Beauty Blender!" —Santiago fernandez

Get a pack of six from Amazon for $9.95.

Promising reviews: "Great product, beautiful non-streaky shades, moisturizing, beautiful shine, NO stickiness, smells beautiful and subtle, does not dry out lips. Overall great and I have stopped buying Dior lip oil and buy these instead now!" —Julia

"OMG this color is so BOMB! I normally wear a lip liner with gloss over it to create the color that this gloss is but now I don’t even have to do that anymore! The gloss is such a perfect nude color all by itself. If you’re looking for a sheer gloss this is not it, it’s not sheer at all. I personally don’t like sheer gloss so this is perfect for me! It makes my lips look so juicy I just absolutely love it! I have this in the color Stone btw." —Bl

Get it from Amazon for $6.98+ (available in 21 shades).

Promising review: "This product is amazing. You get 20 pairs of under-eye patches for such a great price. They do not leave a sticky residue and are perfect for applying before makeup is put on. Tip: put them in the fridge for 5 minutes before applying = game changer!!" —Cass

Get a pack of 20 pairs from Amazon for $17.97.

Promising reviews: "A holy grail blush! You need it as a makeup artist. Pigmented, easy to blend, and super long-lasting! Yassss Queen Selena!" —dallasmus

Get it from Sephora for $23 (available in 11 shades and in matte or radiant finish).

Avarelle is a small business that aims to make the best skincare that's also affordable. All their products are vegan and cruelty-free!

Promising review: "I have very acne-prone skin that was under control until the pandemic. I'm a healthcare worker and masks are ruining my face. Painful pimples and cysts covered my jawline. I was desperate and read about these so thought I'd give them a try. I was shocked!! I'm writing this review after only one night of wear and these are a game changer! I saw gunk on a few, another brought the pimple up for easy extraction, and most of them completely flattened out. I ordered four more packs, I am that impressed." —Jamie

Get a 40-pack of the small patches from Amazon for $6.79.

Promising reviews: "I loved this stuff, it was magic. The evening moisturizer was fabulous. It is the first plumper that actually works for me. Will be buying more for gifts!!!!!" —Alexandra

"I love this duo!!! I am a makeup artist so I've tried almost every lip plumper on the market! This is a great value since you get two different products for lower than the cost of one tube by other brands. Keeps my lips hydrated as I live in dry Arizona. I'm so excited I came across this!" —Mandy Burden

Get it from Amazon for $10.98.

You'll want to ease your way into using this exfoliant just to see how your skin will react to the product. Paula's Choice does recommend to using every other day at first and then you can use daily.

Promising review: "Ladies if you have stubborn acne prone skin, look no further. I’m 50 and have used about everything on the market and still have acne, sometimes cystic acne. I started using this at bedtime. Do as the directions say. Put it on after you cleanse and tone and don’t wash it off. After three weeks of using this I no longer have any acne. I use it nightly and it is now a permanent part of my nightly skincare. If I could give it 10 stars I would. Just get it, you won’t regret it." —Shari L. Carey

Get it from Amazon for $13+ (available in three sizes).

Youthforia is an Asian woman-owned small business established in 2020 that specializes in environmentally friendly, cruelty-free makeup.

Check out a TikTok of the BYO Blush in action.

Promising review: "I LOVE this liquid blush! Looks very natural. I never thought I would like an oil, but as I have gotten older, my skin has dried out some and this oil puts back some much-needed moisture!. Definitely recommend — and I have recommended it to a few friends. I love that I don't have to worry about breaking out if I forget to wash my face at night. While I typically wash every night, there have been a few times when I have fallen asleep before washing and it was no issue. My only issue is it tends to only last a few hours. While this works for me because I don't typically leave makeup on all day, it might not work for everyone." —Texas Amazonbun

Get it from Amazon for $36.

Promising reviews: "What is this sorcery? I’m pretty sure it’s just straight up whatever liquid comes out of a unicorn when it happy cries. I have scars, stretch marks, and acne that are healing or disappearing literally overnight. It’s hands down some of the best stuff I’ve ever gotten my hands on. Thank you magical wizard for creating this supernatural concoction, you can now have all of my money. If only I’d taken some before and after pictures to capture the results!" —Purpleflowerseverywhere13

Get it from Amazon for $9.99+ (available in three sizes).

This kit includes lash glue, lash perm, lash fixation, lash nutrition, lash cleanser, five silicone pads, three lash cleaning brushes, 10 lash micropores, 10 brushes, and five gel under-eye pads.

Promising review: "Okay I'm not gonna lie, I was worried that this stuff would either not work at all or make all my lashes fall out. Thankfully, it was neither and the results are UNREAL. I HIGHLY suggest watching some YouTube videos of other people using their perm kits before attempting to use yours. I have big fingers and small eyes so it was difficult for me to get the lift pads in the right positions but once that was over, the rest was a breeze. Unlike some of the other kits I've seen on here, this one has basically everything you need. The only other things I needed were a mirror, some tissue, and a little bit of plastic wrap to cover my lashes while waiting for the lotions to work their magic. I'm totally impressed and will definitely be buying this again! —Ryan

Get it from Amazon for $20.

Promising review: "This highlighter is amazing! It is soft, works like magic, and very budget friendly! You can tell the quality of the product by the texture and smoothness, and the ease with which it glides onto the skin! I'm a fan!" —Shweta S.

Get it from Amazon for $11.99+ (available in three colors).

Promising review: "This stuff is a magical miracle elixir! I use it twice a day and after about six weeks the results are literally unbelievable! It works, and it works fast. I have naturally straight, light brown, thin lashes. They’re now darker, thicker, and so long they touch my glasses!" —V. Campbell

Get it from Amazon for $28.99 (available in three colors).

Promising review: "LOVE these. I’ve been using press-on nails since the pandemic and it’s always been hard to find a good modern French tip. These are it! Super deep French, great nail sizes to choose from, and absolutely love that you can choose between pink or brown for base shade, supporting all skin tones! Does not look OR feel cheap. Capped them with a builder gel and top coat and you’d think they were the real thing. Would easily pay $75+ at the nails shop for this length, design, and shape. I get compliments allllll the time and people never believe me when I say they’re press-ons and took no time at all :)" —Shasta

Get it from Amazon for $24.99+ (available in 16 sizes/styles).

Promising review: "I have an obsession with face masks, but this one has to be my favorite. It left my skin super soft while shrinking my pores. I had no adverse reactions after use." —Kristyn

Get it from Amazon for $25+ (available in three pack sizes).

Promising review: "After just two days of use, this adorable little octopus has done wonders for me, smells great too. Here's how I used it: I wore down the stick just a little to where the texture from the salt is visible, scrubbed around on my face so there was plenty of product, then I used my fingers to gently massage all the gunk away. Rinse, pat dry, and enjoy the softness. Highly recommended for people with sensitive skin like myself." —LuckLocust

Get it from Amazon for $12.50.

Promising review: I have had the hardest time with facial hair. I have been shaving since I was 12-years-old and could never afford professional laser hair removal treatments. I found this product on Amazon and decided to give it a try. I saw immediate results and will recommend it to anyone. It’s been a lifesaver for me! —Amanda Schanken

Get it from Amazon for $109.99 (available in rose and white).

Promising review: "I don't think I have EVER left an Amazon review in all the years I've been a member. I have always had rough heels since I was a kid. Grew up in south Florida and was always outside barefoot. I get pedicures regularly and I have NEVER had my feet left as soft as this! I soaked my feet it warm water for 10 minutes, (didn't dry them) put this on for about 5 minutes, then used the foot cheese grater on it and OMG! I couldn't believe it! Smooth as a baby's butt! I put Aquaphor and socks on afterwards. So amazing that I ordered my daughter one. This is better than what they use in salons. You won't regret buying this." –Amazon Customer

Get it from Amazon for $15.99+ (available as a single- or two-pack).

Promising review: "I love this whitening pen! I was skeptical about it because I’ve had bad experience with other whitening pen brands but this one is amazing. This is my second purchase and I can definitely tell the difference in color on my teeth." –Amazon Customer

Get it from Amazon for $18.95+ (available in a packs of two or four).

Promising review: "Hands-down best mascara. My mom bought me a variety set for Christmas and you would have thought she had given me gold. I am just obsessed with it!!! Lengthening, volumizing, low cost, what’s not to love?!" —Vanessa Curran

Get it from Amazon for $4.99.

Promising review: "This is one of my favorite purchases. Not gonna lie, TikTok make me buy this. So I buy it and I’m still a little nervous because it’s literally a glove. But nah, I used it with liquid body soap and I’ve never felt so clean in my whole life. I got out of the shower feeling like a freshly birthed baby. My skin had never felt so clean and I questioned how I went 32 years without this." —Brittney

Get a pair from Amazon for $7.99+ (available in 10 styles).

Promising review: "Highly recommend. Learned about it as several influencers used it on TikTok. Tried it and it’s my favorite. Better than all the expensive brands I had tried before. Smooth application and does an excellent job! Excellent." —Binnyx1

Get it from Amazon for $9.

And it's waterproof, but can still come off when it time to wash your face without tugging on your skin too much.

Promising review: "Obsessed with this liner. Never thought I could do a cat eye, let alone keep my hand steady for a straight line. This pen is more like a soft marker...it is a perfect balance between the precision of a pencil liner and the flexibility of a liquid. It also stays on all day without primer but still comes off easily with face wash!" —Amazon Customer

Get it from Amazon for $24 (available in eight colors).

I've personally bought two bottles of this rosewater and the third on is on it's way from Amazon now. I not only use it in my morning skincare routine, but I also use it throughout the day when my face needs a quick refresh in this hot Georgia weather.

Promising review: "It is all you can ask and more from a great moisturizer, skin refresher, and all-around go-to product for just a slight pick-me-up. I use it for my skin, face mainly, and my hair for the light smell. My whole family loves it, I have to buy them two at a time so that I can at least use them when I need or want to use them. I recommend using this as a natural moisturizer for both your skin and hair." — Charlie W. Gorham

Get it from Amazon for $11.99.

Bushbalm is an Ottawa-based natural skincare brand that creates products for various skin conditions and parts of the body that are often overlooked like the bikini line, underarms, legs, and tush.

Promising review: "I've bought this product numerous of times and it never fails. I have no more ingrowns and it also helps so much with irritation after shaving!" —Pris

Get it from Amazon or Bushbalm for $26.

Eva Naturals is a family-owned skincare company based in south Louisiana.

Promising review: "This product is just perfect for my skin type! I’m using it every night and it’s helping me a lot with my post-inflammatory hyperpigmentation problems caused by my last acne outbreak. I have been using this product for 1.5 months and the results are visible. My skin looks more hydrated and the dark spots have cleared. (I’m also using benzoyl peroxide-based acne treatment to control my acne while I’m using this product)." —Desiree

Get it from Amazon for $14.99+ (available in two sizes).

Reviews in this post have been edited for length and clarity.

Promising Review: the GLOW!! MY GOD!! Promising review:Promising review: this is a game changer and now I’m hookedPromising review:Even we makeup artists (I personally have over 20 years experience) will take an easy way out!!this will be a STAPLE in my classesPromising review:The primer lasted on my client for 14 hours, including 10 hours of on-camera work and running around doing interviews.the holy grailPromising review:My fine lines aren't noticeable anymorePromising review: Promising reviews:Promising reviewPromising reviews: Promising review:I'm writing this review after only one night of wear and these are a game changerI ordered four more packs,Promising reviews: "It is the first plumper that actually works for meyou get two different products for lower than the cost of one tube by other brands.Promising review: After three weeks of using this I no longer have any acneIf I could give it 10 stars I wouldPromising review: "I have gotten older, my skin has dried out some and this oil puts back some much-needed moisturePromising reviews:I have scars, stretch marks, and acne that are healing or disappearing literally overnight. It’s hands down some of the best stuff I’ve ever gotten my hands onPromising review: Okay I'm not gonna lie, I was worried that this stuff would either not work at all or make all my lashes fall out. Thankfully, it was neither and the results are UNREALI'm totally impressedPromising review: You can tell the quality of the product by the texture and smoothness, and the ease with which it glides onto the skin!Promising review: I use it twice a day and after about six weeks the results are literally unbelievable! It works, and it works fast.Promising review: "you can choose between pink or brown for base shade, supporting all skin tones I get compliments allllll the time and people never believe me when I say they’re press-ons Promising review: I have an obsession with face masks, but this one has to be my favoritePromising review: this adorable little octopus has done wonders for me, smells great too.Rinse, pat dry, and enjoy the softness. Highly recommended for people with sensitive skin like myself.Promising review: saw immediate resultsIt’s been a lifesaver for me!Promising review:I have NEVER had my feet left as soft as this I couldn't believe it! Smooth as a baby's buttPromising review:This is my second purchasePromising review: Promising review. But nah, I used it with liquid body soap and I’ve never felt so clean in my whole life. I got out of the shower feeling like a freshly birthed baby.Promising review: Tried it and it’s my favorite. Better than all the expensive brands I had tried before.Promising review:Obsessed with this linerstays on all day without primer but still comes off easily with face washPromising review: a great moisturizer, skin refresher, and all-around go-to product for just a slight pick-me-upPromising review:I've bought this product numerous of times and it never fails.Promising review:
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